Yeah. Whatever happened to the idea of teasing your monster? Don't give away the scare. Tease the scare. Like JAWS. Bad strategy. Besides, where is Edward Norton in all this?
I'm in love with the posters. They're all really well done... but there are, of course, some aspects that need improving so that it doesn't look so...well, photoshopped... but in all, I'm loving it.