Love this new poster! It really screams out 3-D and pain! lol
Excellent artwork!
Wow, This Really Sucks
It's sad that marketing departments are so lazy they have to go stealing relatively new ads for their posters.
Just a testament to some people's work ethic, I guess.
Kevin
Why can't they be more creative like what they did for Buried? It should've been more creepier!
been around
every shop in town re-hashes and steals old ideas...even you!! Still looks cool.
brady
Funny how there's no agency credit on this poster yet. Ha!
Feo Amante
If this poster was also done by the same artist/company who did the Playstation3 one, TBWA Brussels, Belgium (2007), then I guess it's okay. Not a rip-off, just a frommage.
my jaw dropped when I saw this! not in a shocking, effective way. But because I could not believe someone would simply take the design for a playstation ad and then assign it to a film poster.Not to mention the people who go see the Saw films are one and the same as those that would have seen this playstation ad... Coming up wth concepts isn't always easy, but it is kind of necessary in the process of coming up with a unique and captivating visual to brand a film.
Johnny
I think they're spoofing it. Still looks cool to me.
Bob
Everyone who think that lionsgate will get sued! liosgate did ask if they could use sonys image as a template and also don't forget that sony picture did work with lionsgate for the first three films.
1sheetguru
Once again they prove they are nothing but rip-off artists! When will it end? Sad...really, really sad.....
ZINGER
DID LIONSGATE HIRE PLAYSTATION TO MAKE THEIR POSTERS?