IMP Awards > Annual Awards > 2012 > Best Action Movie Poster Winner
Poster design by Ignition Print
Abraham Lincoln: Vampire Hunter (2012) |
How do you go about marketing a movie with a title like "Abraham Lincoln: Vampire Hunter"? This design wiseful avoids the obvious cheesy route and goes for a serious tone. Moody and atmospheric, the poster makes it clear that the emphasis is going to be on the action / horror element and not comedy as the title might initially imply. The creepy imagery grabs our interest in a film we might normally just pass by.